Airtel IQ True Supply has been deployed by certainly one of India’s main non-public sector banks to handle vital communication gaps, marking a major step in bettering buyer expertise and operational transparency. In response to Airtel, the financial institution was grappling with delayed and failed supply of important messages akin to One-Time Passwords (OTPs) and transaction alerts.
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Essential Communication Gaps in Banking
This triggered plenty of confusion and frustration, resulting in a number of customers having disagreeable experiences whereas banking or utilizing cost devices for on-line purchases. Regardless of a number of SMS aggregator partnerships, it lacked real-time supply insights and was charged for undelivered messages. Restricted communication channels additional impacted outreach effectiveness for the financial institution, in accordance with Airtel Enterprise.
“Whereas they’d a number of SMS aggregator companions, the financial institution didn’t obtain correct details about variety of messages delivered, message latency, and delayed and missed deliveries. Moreover, they had been being charging for all messages despatched, even when they didn’t attain the person” Airtel Enterprise defined.
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Airtel IQ Assured Supply
To unravel these challenges, the financial institution adopted Airtel IQ’s Assured Supply resolution, which ensures well timed supply of messages by way of a sensible fallback system—beginning with SMS, adopted by voice calls, and at last WhatsApp if earlier makes an attempt fail. The channel circulation and response occasions had been customised to the financial institution’s particular necessities.
Tailor-made to Meet the Financial institution’s Distinctive Wants
“If the person would not obtain the message inside a stipulated time-frame, the platform re-routes the supply by way of calls. If the decision is not answered, the message is then delivered by way of WhatsApp. The channel circulation and timelines had been tailor-made to go well with the financial institution’s temporary,” Airtel Enterprise defined how its IQ True Supply helps the financial institution set up a primary line of communication by way of SMS.
Safe and Compliant Infrastructure
The answer features a devoted MPLS connection between the financial institution’s and Airtel’s knowledge facilities, offering enhanced knowledge safety and management. It additionally options DoT-compliant, real-time reporting and analytics, giving the financial institution full visibility into supply metrics and failure diagnostics.
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Airtel IQ Drives Impression Throughout Banking and Past
The implementation has led to a near-100% message supply price and considerably improved buyer satisfaction. Airtel Enterprise says that the platform, which is totally compliant with CERT-In, BIS, GDPR, and ISO requirements, is now being piloted with different main monetary establishments and a big logistics supplier.
By leveraging Airtel IQ True Supply, the financial institution has not solely optimised its communication infrastructure but in addition bolstered its customer-first service.
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